guilty.

adj., v. — and not sorry
/ˈɡɪlt.i/
PRONOUNCED · WITHOUT APOLOGY

1.To enjoy something without a reason. 2.To be well without a sermon. 3.To do it again, in company, and not care who sees.
This is a soda brand. We intend to sell you some. What follows is not a defence.

You like things. The good coffee, the ciggie on the balcony, the caviar bump that was next month's rent, the night that went long. Or sideways. Somewhere it was decided this required an explanation. It doesn't.

None of it was a character flaw. It was just Tuesday.

We made a soda that agrees. Real sugar, flavour with no excuse. With food, against the wine, or for the hell of it — there's no wrong way to be guilty. We enjoy ourselves and we'd do it again.

We're not contesting anything. Find us guilty. You'll be right. We'll be having a better time.

We're in venues first — a crime's better with company. But it travels. Order direct and the evidence arrives from us, no questions, no witnesses.

How to be found guilty

Enjoy something today, on purpose, and don't be weird about it. That's it. You're in.

Want it on the record? The booth's open. Confess something, get your verdict — plenty of people already have, and none of them regret it.

Then have the drink. With people. No need to hide it.

No app. No streak. No dues. Just stop apologising.

You may find this funny. So do we. It was never a trial. It's a party with excellent paperwork.

— No further comment.
for the record

we are guilty of:

on all counts. sentence: continued operation. no parole.

for trade

no further comment. the invitation stands.

we stock direct into rooms where the list is considered and the bartender can sell the third can without trying. if that's yours, file with us.